Classifying Customers Using IBM SPSS Modeler (V15) Eğitimi

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IBM  » IBM SPSS Modeler Eğitimler
Business Analysis  » Business Analysis Eğitimler

Classifying Customers Using IBM SPSS Modeler (V15) (0A0U4G )

IBM Course Code: 0E0U4G

Classifying Customers Using IBM SPSS Modeler (V15) is an intermediate level course that provides an overview of how to use Modeler to predict the category to which a customer belongs based on selected data. Some examples include: whether a customer switches to another provider or brand, whether a customer responds to a particular advertising campaign, or how well a student will perform in a specific academic setting.

Who Needs to Attend

This intermediate course follows the 'Introduction to IBM SPSS Modeler and Data Mining' course and is essential for anyone who wishes to become familiar with a number of modeling techniques available in IBM SPSS Modeler used to classify customers. This would include Data Analysts and analytics business users.

Prerequisites

  • Experience using IBM SPSS Modeler

Prior completion of Introduction to IBM SPSS Modeler and Data Mining is recommended.

An introductory course in statistics, or equivalent experience, is helpful.

Follow-On Courses

There are no follow-ons for this course.

Course Outline

  • Classifying Customers in Context
  • Classifying Customers with Rule Induction Models (interactive and direct mode)
  • Classifying Customers with Statistical Models
  • Classifying Customers with Machine Learning Models



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